2010 LG Surfaces Student Design Challenge for Aloft Hotels
The LG Surfaces annual Student Design Challenge is fashioned to encourage students to focus on emerging opportunities in solid surface methods of design – driving them to think beyond traditional approaches. Previous contest winners have utilized LG Surfaces to design models that are not only unique, but also capitalize on the flexibility, color offerings and fabrication elements of the LG Surfaces Solid Surface product line.
- Aloft Hotels
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For the 2010 program, LG Surfaces has partnered with Aloft Hotels — Starwood Hotels’ newest lifestyle brand, offering style at a steal — for the 2010 Student Design Challenge, adding a hospitality twist to the competition.
The Aloft Hotels design team and LG Surfaces are challenging students to design innovative solid surface applications suitable for the hospitality industry capturing the theme “Where Life Happens.” Designs should contribute to Aloft's strong social environment, helping guests feel connected and engaged, or to the intimacy of Aloft's guest rooms that represent the most important interactions a guest has with a hotels' physical environment. Students are encouraged to design concepts making the traveler's hotel experience easy, fun and social with an emphasis on technology, comfort and style.